Why video marketing is so important:
The top two internet streaming sites, including YouTube, now represent more than 53% of all downstream internet traffic in North America. Social Media and Web Videos have redefined marketing and customer retention. Every company is looking for the optimum way of tapping into this exciting and proven new market.
It’s not hard to see why video and digital media should be an integral part of your successful marketing mix. Forecasts from Cisco Systems predict online video will be the most highly adopted service by 2018. It will also be the fastest growing residential Internet service, growing from 1.2 billion users in 2013 to 1.9 billion users by 2018. Ultra HD video will account for 11% of IP video traffic by 2018.
The major search engines now rank videos in their results pages. Hence videos help to bring search traffic directly to your website. (Forrester Research suggests that videos have 50-times greater chance of first page Google results for respective keywords.)
Over 6 Billion hours of video are watched each month on social media sites. That’s almost one hour of video watched by every person on Earth.
With the penetration and saturation of Social Media and the Internet into the consumer marketplace, marketing tactics need to take a new turn. Let us create and produce a new media campaign for your company. A campaign that will create profoundly positive effects on your customer retention and growing customer and audience base.
Don't get left behind! Contact us so that we can create a digital media content strategy exclusively for your company.